Though many people know Danish model Freja Beha Erichsen because of the impact she’s made in the fashion world, she’s made quite an impact as an activist and philanthropist as well. For the past several years, in fact, she’s been a major donor to MSF and an outspoken advocate of our work.
Not only did she walk the runway during Paris Fall Fashion Week in 2011 wearing a t-shirt highlighting MSF’s “Starved for Attention” campaign to raise awareness about childhood malnutrition around the globe, but she also convinced a host of her colleagues— models, makeup artists, and others from the fashion industry—to donate one day’s salary to MSF offi ces in their home countries.
“I’ve always admired what they do,” she said about MSF. “As an organization, they’re among the fi rst to react around the world. As individuals, they’re incredibly brave, leaving their homes and countries in the [service] of others.”
More recently, Erichsen joined with jeweler Ten Thousand Things to auction off a necklace to support MSF. And this past year, she partnered with Mother Denim to design a pair of faux-leather jeans that will be sold in the US, the UK, and Japan, with a percentage of the proceeds going to MSF.
“I find it very gratifying when I can combine my passion for MSF and the work the organization does with my personal and professional lives,” she says. “These are people who go out and save lives all over the world. I’m thrilled to be a donor, and I’ll keep looking for more ways to help.”